Revanth Periyasamy
The data integration market is experiencing explosive growth, reaching $15.19 billion in 2024 and projected to hit $25.69 billion by 2030. Peliqan emerges as the definitive Fivetran alternative, offering a complete all-in-one data platform that eliminates the need for multiple tools while delivering 10X faster deployment and transparent pricing.
Unlike Fivetran’s limited ETL-only approach, modern data teams require comprehensive solutions that handle everything from data ingestion to activation, reverse ETL, and business intelligence – all capabilities that Peliqan delivers in a single platform.
Organizations are recognizing that point solutions create unnecessary complexity, requiring teams to manage 5-8 separate tools for complete data workflows. This fragmentation leads to integration headaches, security vulnerabilities, and astronomical total costs of ownership. The data integration landscape has evolved beyond simple ETL/ELT, demanding platforms that enable true data activation and business value creation.
Why Consider Alternatives to Fivetran?
Fivetran pioneered the modern ELT approach and simplified data pipeline creation, but the market has evolved significantly. Three critical limitations drive organizations to seek alternatives: pricing unpredictability, feature constraints, and the growing complexity of managing multiple tools for complete data workflows.
Beyond pricing, Fivetran’s ETL-only focus means organizations must layer additional tools for data transformation (dbt), reverse ETL (Census, Hightouch), business intelligence (Looker, Tableau), and data activation capabilities. Modern data teams need platforms that handle the complete data lifecycle, not just ingestion.
This comprehensive analysis examines 11 proven alternatives to Fivetran, from open-source solutions to enterprise-grade platforms, helping you choose the optimal data integration strategy for 2025 and beyond.
Peliqan provides a broader range of features, greater flexibility, and advanced tools that Fivetran simply doesn’t offer. Here’s how Peliqan stack up against Fivetran:
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ETL Wide range of connectors for SaaS, files and databases |
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New connector service New connectors built in 5 business days |
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Data warehouse Built-in or use your own (Snowflake, BigQuery...) |
not built-in
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Transformations Combine SQL and low-code Python. |
partial
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Reverse ETL Sync data into business applications. |
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Data activation Custom reporting using Excel, publish data APIs, build LLM chatbots, automations. |
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iPaaS automations Implement automations for data sync, app integrations. |
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Market place Deploy Airflow, Metabase, and a wide range of other solutions with one click. |
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White-label & multi-customer management Manage data projects for end-customers at scale. |
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Encryption In transit and at rest |
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Customer support & onboarding Personalized onboarding, training and support |
As the modern data landscape grows more complex, relying on rigid, usage-based platforms like Fivetran can lead to escalating costs and architectural limitations – especially for B2B SaaS companies handling diverse data sources and dynamic reporting needs.
Whether you’re looking for open-source control (Airbyte, Meltano), no-code simplicity (Hevo, Stitch), advanced transformation pipelines (Matillion, dbt Cloud), or workflow automation (Zapier, Make), there’s no shortage of Fivetran alternatives. However, most tools address only parts of the puzzle.
Peliqan stands apart by offering an all-in-one, low-code platform that combines ETL/ELT pipelines, data transformation, and reverse ETL, all with flat pricing, 250+ connectors, and support for SQL, Python, and API-based workflows. It’s purpose-built for modern B2B SaaS teams that need flexibility, control, and speed without juggling multiple tools.
Looking for a simpler, more powerful alternative to Fivetran?
Try Peliqan today – and build smarter data pipelines, faster.
Revanth Periyasamy is a process-driven marketing leader with over 5+ years of full-funnel expertise. As Peliqan's Senior Marketing Manager, he spearheads martech, demand generation, product marketing, SEO, and branding initiatives. With a data-driven mindset and hands-on approach, Revanth consistently drives exceptional results.
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